Red Bull Backing Behind Kang Jun-i's Skateboard Gold

Joined Red Bull Skateboard Team Last Year Support Spans Training, Rehabilitation and Content Projects Has Led Efforts to Broaden the Sport in Korea for Over a Decade

Sports|
|
By Yang Jun-homiguel@sedaily.com
||
Kang Jun-i strikes a pose while performing a skateboard trick. Photo courtesy of Red Bull Korea - Seoul Economic Daily Sports News from South Korea
Kang Jun-i strikes a pose while performing a skateboard trick. Photo courtesy of Red Bull Korea

Red Bull stood behind the gold medal won by skateboarder Kang Jun-i, 18.

Kang won the men's street final at the 2026 Aichi-Nagoya Asian Games on Sept. 27 at Hall B of the Aichi Sky Expo in Japan, landing his signature nollie 270 heelflip boardslide cleanly for a total score of 180.85 points. It is the first Asian Games gold medal for South Korean skateboarding and the country's first gold in the sport at any international multi-sport event.

Kang has grown quickly since joining Red Bull's roster of athletes last year, competing alongside some of the world's top skaters and gaining experience on the global stage. His win also raised expectations for a medal at the 2028 Los Angeles Olympics, to be held in the United States, the birthplace of skateboarding.

Kang has already set several firsts for a South Korean skater on the world stage. In November 2024 he became the first South Korean to win Tampa Am, one of the sport's premier amateur contests, and this year he took the title at Street League Skateboarding in Los Angeles in his debut appearance as a wild-card entry.

Red Bull's global athlete support system has accompanied Kang's push onto the world stage. The company has partnerships with Kang and other top skateboarders, backing them in various ways as they test their limits and pursue peak performance. Through its Athlete Performance Center (APC), it provides training, rehabilitation and performance management, while global skateboarding events and content projects such as Red Bull Spot Check and Red Bull Building Drop give athletes a platform to showcase their skills and creativity.

In South Korea, long regarded as barren ground for skateboarding, Red Bull has steadily worked to broaden the culture around the sport. From the Red Bull Local Heroes Tour in 2012 and the Korean qualifier for Red Bull Skate Arcade in 2013 to more recent projects such as Red Bull Road Gap and Red Bull WallRide, the company has connected local skaters with the global skateboarding scene.

Original reporting by Yang Jun-ho for Seoul Economic Daily.

AI-translated from Korean. Quotes from foreign sources are based on Korean-language reports and may not reflect exact original wording.

Watch · Seoul Economic Daily

More →
0:59
World News Day 2026 — Know the facts. Understand what matters. #ChooseTrustedJournalism

AI KEY

Preview
Korean Corporate Intelligence HubKOSPI · KOSDAQ · 12 sectors

A live, cap-weighted view of every KOSPI and KOSDAQ sector, with same-day Korean reporting distilled by company — built for foreign investors, correspondents and analysts who need to scan Korea before the next session.

Korea Company Atlas

Preview
Market Ontology · The Feedback LoopKFTC 2025 · 92 groups · 121,954 articles

An English ontology of the Korean market — how companies, the media, the government and the National Assembly move each other in a loop. Korea's named controlling persons and designated business groups are a mechanism, not a risk to be priced blind.

SIGNAL

Now live
English Edition · Capital MarketsM&A · IPO · PE · Fund Flows

SIGNAL English Edition is live — Korea's deal desk reporting in English. M&A, IPOs, private equity and fund flows, covered daily for global institutional investors. Browse free; subscriber-only scoops at the 50% intro rate.